Product Development

Speaking at Agile 2017: Develop better products by understanding jobs-to-be-done

I will be speaking at Agile 2017 in Orlando this year on how we can use jobs-to-be-done to improve the way we deliver products and services. Abstract: Jobs to be Done (JTBD) is an interview technique and way of thinking for revealing deeper insights into why people choose a product or service. Using JTBD helps us to avoid building stuff… Read more →

#LKFR15

Designing Better Experiments “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.” – Josh Billings (not Mark Twain). The vast majority of software we develop is worthless – not because it was written poorly, but because we discover that nobody wants it. This can be heartbreaking and demotivating… Read more →

The secret power of Product Managers

Product development is all about making difficult choices. As Product Managers we are frequently faced with a series of difficult trade-off decisions. Should we build this extra feature or use the time to pay off some technical debt instead? Should we invest in building out a new upsell opportunity or use the time to improve the experience of an existing product?… Read more →

What Jony Ive’s interview with Vogue is signalling

Interesting piece by Robert Sullivan on Jonathan Ive – Apple’s design genius – in Vogue magazine (of all places). Ive rarely gives interviews and almost never speaks in public, so the fact that Apple specifically chose Vogue sends a clear signal. It may be easier to sneak into a North Korean cabinet meeting than into the Apple design studio, the… Read more →

#Agile2014

We’re coming to Orlando! Serious teams, developers, managers and executives from over 40 countries are about to descend on an unsuspecting Orlando, Florida. There’ll be over 1,800 attendees exploring more than 240 talks and workshops from some world-class experts. We have been invited to run a workshop (details below) on Monday, July 28 (14:00 – 15:15). According to the conference schedule we will be… Read more →

Great products are built by great teams

In today’s world, whatever we do has to have meaning — it’s not just about money anymore. Some of that meaning can come from working together, with a common purpose. But what we build together should also mean something, and resonate in some way, with the wider world — the external audience. Esko Kilpi talks about communication in terms of… Read more →

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