-
Speaking at Agile 2017: Develop better products by understanding jobs-to-be-done
I will be speaking at Agile 2017 in Orlando this year on how we can use jobs-to-be-done to improve the way we deliver products and services. Abstract: Jobs to be Done (JTBD) is an interview technique and way of thinking for revealing deeper insights into why people choose a product or service. Using JTBD helps…
-
Agile Greece Summit 2016 #AGRS16
I recently presented at Agile Greece in September 2016. It was a great experience to finally travel to Greece – my neighbour country – and meet a lot of amazing people who are passionate about improving the way we delivery products and services. There were some great speakers from various organisations Spotify, King, Ericsson and others…
-
How to Train your HIPPO #ACE2016
Have you noticed the impact when someone more senior in your organisation shares their opinion? Meet the HiPPO: the Highest Paid Person’s Opinion. Sometimes it’s subtle and unintended. Other times it’s more direct and intentional. Either way, the HiPPO is a dangerous animal in Product Development. When we allow the HiPPO to drive decision-making we…
-
#LKFR15
Designing Better Experiments “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.” – Josh Billings (not Mark Twain). The vast majority of software we develop is worthless – not because it was written poorly, but because we discover that nobody wants it. This…
-
The secret power of Product Managers
Product development is all about making difficult choices. As Product Managers we are frequently faced with a series of difficult trade-off decisions. Should we build this extra feature or use the time to pay off some technical debt instead? Should we invest in building out a new upsell opportunity or use the time to improve the…
-
#LKNA14 San Francisco May 5-8, 2014
We’re coming to San Francisco! Looking forward to hearing some fantastic speakers talk about modern management methods and share a few stories and thoughts of our own. We’ve got a couple of slots: The first will be a talk on Tuesday about Black Swan Farming — tilting the playing field to discover, nurture and speed…
-
#MIXIT14 – Prioritising ideas using Cost of Delay
Özlem Yüce is coming to Lyon, France to speak at MIXIT14! How can we survive in a world where stakeholders want it all – and they want it yesterday? Are you tired of conflicting priorities and mechanisms that do not give your clear focus? Then this session is for you! At the end of Özlem’s…
-
Great products are built by great teams
In today’s world, whatever we do has to have meaning — it’s not just about money anymore. Some of that meaning can come from working together, with a common purpose. But what we build together should also mean something, and resonate in some way, with the wider world — the external audience. Esko Kilpi talks…
-
Real Options: Embracing Uncertainty
Delaying a decision as long as possible is often a good idea! Sounds counterintuitive doesn’t it, particularly for those of us with a well developed “sense of urgency”, like me! Real Options is about knowing when you have to make a decision. They are a great way to avoid making early decisions that could be irreversible. An Agile…